Fri, 14 Aug 2015 10:07:49 -0700 How to get on-board with the hyperlocal marketing craze I was recently attending an event where the speaker told a story about his experience in the town I grew up in (which is 1000 miles away from where I currently live). Two days later, Read more…
Fri, 14 Aug 2015 10:06:16 -0700 Traditionally, marketers have been obsessed with gaining attention – nearly anyway they could. One of the main tools that marketers have at their disposal is the choice of color. Color can instantly transform mood – and influence action. In order to gain attention, marketers Read more…
Wed, 03 Jun 2015 07:00:18 -0700 Have you ever heard the expression, “Entrepreneurs are willing to work 80 hours a week to avoid working 40 hours a week”? Small business owners are known for having limited time on their hands, and while resource-hogging tasks like marketing are important, they’re also, Read more…
Wed, 03 Jun 2015 07:00:04 -0700 Introduction: Avoiding Analysis ParalysisCreating a blog for your hobby or small business is simple, and incredibly rewarding! However, the process can be daunting and questions loom. Small niggling decisions tend to make us freeze in our tracks before we can even get going: Who Read more…
Wed, 03 Jun 2015 06:59:46 -0700 After laying the foundations of your blog, you’re ready to start rocking and rolling (and making a little money!) Here’s Part II of our two-part series on how to start a blog. (Find Part I here.)Step 5: Posting on a scheduleMany writers are so Read more…