Thu, 08 Dec 2016 21:42:51 -0800 Walk into any gym to inquire about a membership and you will most likely experience hard selling tactics. Hard selling can be an aggressive approach that jumps right to the point of making the sale right there on the spot. The gym manager might Read more…
Wed, 08 Jun 2016 14:17:53 -0700 Speed is life. Especially in the world of lead management. The odds of qualifying a lead in 5 minutes versus 30 minutes drop 21 times. And from 5 minutes to 10 minutes the dial to qualify odds decrease 4 times, as shown in the Read more…
Fri, 23 Oct 2015 14:29:28 -0700 The Association of Real Estate License Law Officials (ARELLO) estimates that there are about 2 million active real estate licensees in the United States along with more than 85,000 real estate firms. With that kind of competition, it can be tough to stand out from Read more…
Thu, 08 Oct 2015 14:00:04 -0700 Using psychographics to segment your market [Editor’s Addendum – This is the second of our series covering different ways to segment your target market. See our post on demographics here.] Have you seen a terrible play / show? I mean like a truly truly terrible Read more…
Wed, 04 Nov 2015 13:32:30 -0800 By the time people need a mechanic, it can be too late. They rarely have time to do a full scale investigation on which mechanic is best. Normally, this means they rely on either on a recommendation or name recognition. Fortunately, Cidewalk can help Read more…