Can I Have Your Attention Please?

Wed, 16 Sep 2015 13:51:26 -0700 How To Win The Battle For Attention[Editor’s Addendum – This is the second in our series over-viewing the marketing acronym AIDA If I say “What’s In Your Wallet”, how many of us can just hear Samuel L. Jackson’s voice? Or how many of you Read more…

5 Ways For Salons To Use Cidewalk

Wed, 09 Sep 2015 14:02:22 -0700 I’d say about 15 minutes. That’s the amount of time I put in every morning to make sure each and every one of my 100,000 hairs is perfectly placed with the right amount of product. (Don’t get me started on how long it takes Read more…

A Conflict of Interest

Thu, 10 Sep 2015 12:08:02 -0700 How to Develop a Strong Interest in Your Marketing[Editor’s Addendum – This is the third in our series over-viewing the marketing acronym AIDA] Deep-Fried Oreo BurgerIdaho Potato Ice CreamS’Mores BeerDeep-Fried Pretzel-Crusted Brownie StickMac N’ Cheese CupcakesFrosted Flakes Crusted Chicken on a StickLamb and Mashed Read more…

5 Ways For Healthcare Companies To Use Cidewalk

Mon, 14 Sep 2015 14:06:01 -0700 The unique thing about healthcare is that everybody needs it, but nobody wants it. Many people eschew preventative checkups, those with chronic conditions don’t take the necessary measures to prevent complications, and the general population would rather pretend they don’t what regular exercise means. Read more…