As a business owner or manager, you already know that advertising is important to grow and reach new customers. But what’s even more important is WHAT your ad says so that you get the attention of more people without wasting budget dollars.
Here are 3 things some of the most successful ad campaigns have in common:
Problem Solving. Your ad copy should first tell the person the benefits their business has for you BEFORE their business name.
Example: “Roof Leak Protection”
Promotional. Everyone loves to save money. Stand out by putting your sale or offer front and center. Example: “Now 30% off”
Location Specific. When targeting a particular area you have a unique opportunity to make your ad focussed on people there. Example “Free Quote for Hartford Residents”
At Cidewalk, we have helped over 25,000 businesses reach customers all over the world with our easy to use and affordable ad creator. No waiting – your ad goes live in minutes. Never any hidden fees or contracts. Get started now!
