Wed, 03 Jun 2015 06:55:07 -0700 It’s one question all entrepreneurs must answer before putting their business idea into motion: should you start building your business from scratch, or is it wiser to buy the bones from someone else and build your empire on top of that? Ultimately, the only one who can make that […]

Wed, 03 Jun 2015 06:55:20 -0700 Has your small business ever worked with a marketing agency before?Some business owners prefer to bootstrap their entire operation themselves, while others want to hand the marketing reins over so they can focus on other challenges. No matter which category you fall into, we suggest taking a look at […]

Wed, 03 Jun 2015 06:55:39 -0700 When you think of interns, you might first conjure up the image of a frazzled student fetching coffee and scheduling meetings. Maybe it’s because we already know how to work the Keurig ourselves, but we don’t subject Chitika interns to “gofer-ing.”Instead, Worcester Polytechnic Institute students Youwei Hu and Jeremy Macaluso focused […]

Wed, 03 Jun 2015 06:55:57 -0700 Building a web presence is difficult enough when your store has one location. But what about when you have two? Or five? Or ten?The rules for Local SEO differ from those of “regular” SEO – suddenly, listing your correct phone number, business name, and address (down to the formatting) […]

Wed, 03 Jun 2015 06:56:15 -0700 One of our main missions at Cidewalk is to help bolster the businesses in our own back yard – so on Thursday when we were recognized by one of the biggest local players around, the Worcester Business Journal, it was a thrill!The Journal harps on how business owners can get […]