Sell to the Heart

Should you use the same marketing strategy reaching other businesses as you would consumers? You may have a great marketing pitch for targeting new customers all set and ready to go but you may be surprised to find out that your message should not be based on your business but Read more…

Don’t Forget About This

Creating a great product or service and then marketing it, is a delicate balance all businesses must maintain to be successful. You’ve worked hard to get your business to where it is now, but how many people in your town actually know about it? Your product won’t sell itself, it’s Read more…

Your Brand VS Your Offer

Should you promote your business brand or an offer? As a business there are all kinds of ways to promote your products and services, but what really gets the attention of the users you’re trying to attract? What we see businesses do most often is promote their brand or business Read more…

Ad Myths & Facts

MYTH: Your ad does all the work for you, if a user clicks they are ready to buy something. We’ve already covered how to create a good ad, now lets talk Part 2: What really happens when someone clicks on your ad. A click to your ad does not seal the deal, it’s only half Read more…