Wed, 16 Sep 2015 13:51:26 -0700 How To Win The Battle For Attention[Editor’s Addendum – This is the second in our series over-viewing the marketing acronym AIDA If I say “What’s In Your Wallet”, how many of us can just hear Samuel L. Jackson’s voice? Or how many of you picture William Shatner if I […]

Wed, 26 Aug 2015 10:49:14 -0700 An introduction to the all-defining marketing acronym I am . . .  .  If you had to list 20 things to fill in that blank, what would make the cut? (Go ahead, I’ll wait). It definitely gets harder the further you go. Most of us have a few relationships […]

Mon, 24 Aug 2015 14:14:06 -0700 Trying to attract customers in the restaurant industry can be tougher than a two-dollar steak (pun intended). How many other restaurants are within a couple blocks of you – let alone in your town? We want help you stand out and have packed house every night (or morning if […]

Tue, 18 Aug 2015 14:27:44 -0700 5 Steps you should always take when planning a marketing campaign Indiana Jones is maybe the best action hero of all time (who are we kidding, we know he is the best). Everybody recalls the great boulder scene, jumping out of a plane, and of course bringing a gun […]

Thu, 13 Aug 2015 12:15:04 -0700 4 Benefits of Planning Your Marketing Strategy Ahead of Time I have to say, I’m typically the person thinking in terms of today, tomorrow, and maybe the rest of the week. I schedule things out at most 1 week in advance. Whereas this can lead to spontaneity and allows […]