Phew 2021 is almost over! Although some amazing things happened, I think we can all agree we are looking forward to a new year.

With people keeping their distance more than ever, there’s been a shift in customer expectations with an increased need for a hyper personalized experience and better customer support. Here’s what you can do to stay ahead of the upcoming demands from your customers.

Get Targeting. Using geofencing technology, you can be sure your ad is being seen exactly where it’s relevant such as near your own store, malls, competitor locations, popular events or even as large as your whole town. With Cidewalk Ads you can choose which websites and apps your ad is seen on and also edit your ad anytime to keep your messaging fresh.

Be Supportive. 86% of buyers are willing to pay more for a product with a better customer experience*. The fastest way to offer great support is through website chat. Cidewalk’s Talkio chat widget can help you answer questions and solve user problems in minutes rather than days.