This week’s featured Cidewalk case study is The University of Texas at Dallas (UTD). They are using Digital Billboard advertising to promote a new program course in 2 locations near campus. Each day they are spreading the word during specific times in the moring and evening to ensure they are reaching the most people.
DAY PARTING: Choose to show your ad ONLY during peak times.
MULTI-LOCATION: Don’t miss an opportunity to reach the right person, select more than one billboard nearby.
CUSTOM DATES: Start and stop your campaign if your message is time sensitive.