“Why Should I Care?”

At Cidewalk we see thousands of ads go by and we have to ask ourselves, “Why should I care?” Why? Because your potential customers are also asking themselves the very same thing when they see your ads.  People are looking for what value your product or service brings to them. Here’s a tip… When creating Read more…

Can You Help Me With This?

“I don’t have time to manage this, can someone do it for me?” This is how most businesses who come to Cidewalk feel. We understand, that’s why we’ve created a comprehensive Managed Enterprise Package. ​Cidewalk’s Managed Services Team will customize and execute your marketing campaigns for you. A dedicated account manager will continually innovate Read more…

Beacons are OUT

If you’ve worked with or explored using Beacons, you may already know that as of December 6th, 2018, Google announced that they will discontinue support for Nearby Notifications* which directly affected Beacon based proximity marketing. This service which was expensive and required hardware setup, wasn’t very practical for business use in the first place. Read more…

Geofence Me

It seems like the whole advertising world is buzzing about Geofencing and the power it holds for local businesses. But do you really know what Geofencing is, what it means for your business and how you can use it? Let’s see what the fuss is all about. What is Geofencing Read more…